- To popularize the song and artist
- To market the song and artist
- Appeal to core audience
- Interact with audience
- Familiarize with the audience with the artist and song
- Raise awareness of the artist and song
- Illustrate the lyrics
Labels
- Audience theory (6)
- Digipak (9)
- Editing (12)
- Evaluation (4)
- Filming (3)
- Genre theory (1)
- Magazine advert (5)
- Music video (1)
- Narrative theory (7)
- Planning (17)
- Research (15)
- Research and Planning (34)
- Theory (13)
- Videos (5)
Sunday, 19 June 2011
What is the purpose of the music video?
The purpose of the music video is mainly to:
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