He made short films at university, and used them as 'calling cards' to get himself a 'foot in the door' with the video production company Factory Films.
He began by filming 3 low budget music videos, each cost around £5,000 each.
Radiohead 'Just'
Jamie Thraves directed the music video for Radiohead's 'Just' with a budget of £100,000 in 3 days. The video shows the band playing in a block of flats, while the rest of it is based on the other side of the road on the ground. A man just decides to lay on the floor, and won't say why. After gathering a large group of people wanting to know why he is lying there, he tells them. However, while the speech is subtitled, when the man says why he is lying on the floor the subtitles are taken away. No one knows what the man says, and what he does say has been the subject of many debates and discussions.
Coldplay 'The scientist'
Coldplay's 'The scientist' music video had a budget of £200,000 and was also shot in 3 days. The video shows a man, Chris Martin, go 'back to the start' as the songs says. The video itself was filmed going forward, and later reversed. However, in order for the lip syncing to work when the video was reversed, Chris Martin had to learn how to sing the song backwards so when it was finished, the video was going back but his singing was going 'forward'.
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